The SUNCORP Group is a top 20 ASX-listed company that has $97 billion in assets, employs over 13,000 people and serves 9 million customers.
Mim leads the Group’s marketing function, with a team of 120 across Brisbane, Sydney & Melbourne. She is responsible for setting the overall brand strategy and the end to end marketing program for 9 brands including Suncorp, AAMI, GIO, APIA and Shannons. This includes brand strategy and positioning, digital and programmatic marketing, marketing automation, social and content, sponsorship, 1:1 customer lifecycle management, master media management, and strategic partnerships.
Mim also sits on the Board of Trustees for StVincents Clinic Foundation, is an Advisory Board Member of ADMA, and Advisory Board Member of Wheelchair Rugby Australia.
Prior to Suncorp Mim was a highly awarded agency leader, with a Proven track record in growing clients business both globally and locally, with vast category experience including Financial Services, FMCG, Automotive, Pharmaceutical and Retail.